Picked up a copy of Seattle Metropolitan magazine at Whole Foods on Sunday, after I noticed it was their "green issue" full of ideas about how to save energy etc. I also found articles on people selling green products and eco-friendly homes. Nice issue - none of the ideas were brand-new, but all well-presented and sensible. Unfortunately, they don't seem to make their content readily available on-line. But if you're in the Seattle area, it's worth grabbing a copy.
There is already a lot of success and money flow occurring as awareness of climate change intensifies (and for lots of other reasons). So last night, an odd thought crossed my mind. How can I use this to make a win-win - what product or service would be interesting to people?
As a speaker, I'm willing to do talks on the topic, and should put together some advertising for that. But it feels like other possibilities are right out there. I can almost taste them.
Tuesday, October 10, 2006
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